How to Raise Your Open Rates Workshop + What's coming in December 2026
+ Two ways to change your Substack life
I’m coming to you live from a winter wonderland (a.k.a. a lot of snow that will soon be city slush) in Chicago.
So many good things coming on Substack Writers at Work this month.
First Saturday of the Month = Substack Essentials Workshop
The first Saturday of each month is a live teaching with me on the Substack Essentials.
For Premier Members and paid subscribers.
How to Raise Your Open Rates Workshop
This Saturday, 12/6 10-11 AM CT
Open rates will matter more in 2026 than ever before. They tell you if your subject lines are working and if subscribers are at least opening your posts. In this workshop, you’ll learn the art of A/B testing, the five different types of headlines you’re writing on Substack (subject lines, subheads, headlines, SEO headlines, and social media previews), and how to use each one strategically to get more opens.
Replay and highlight reel will be sent within 24 hours
Premier Members and paid subscribers, register and get the Zoom link below. ↓
Free to Premier Members and paid subscribers. Upgrade to join us:
Tuesday = Substack Writers at Work Day
Posts for Premier Members and paid subscribers:
What Will Be Most Important on Substack in 2026
What’s Coming on SW@W in 2026
Where to Find Everything You Need on Substack Writers at Work
First access to our annual Substack Goal Setting Workshop + My Magical Planner (1/3 at 10 AM CT)
Lives: Easing the Pain of Self-Promotion with Maya Popa (12/9 at 1 PM CT)
Chat in the Comments:
The SW@W Chat now lives in the comments of each week’s post. Everything happens here—discussion, questions, networking, support.
For Premier Members and paid subscribers
*You can access all previous posts on the SW@W homepage here.
Thursday = Substack Premier Day
Premier Member exclusives.
Follow-up / Office Hours / Ask Me Anything Calls
Group Zoom calls where you can follow up with a question from that month’s call (or about your Substack in general) and get personalized expert guidance from me.
Friday, 12/5, 9-10 AM (rescheduled)
Thursday, 12/18
Premier Monthly Call
The Most Important Thing You Can Do in 2026: Create Your Post Template
Choose one date to attend:
Thursday, 12/11, 2-3:30 PM CT
Friday, 12/12, 9-10:30 AM CT
Saturday, 12/13, 10-11:30 AM CT
Access all Premier replays and notifications here.
The Premier Membership opens 12/22—only 15 spots available. Get on the waitlist here.
Premier Members and paid subscribers, register for this Saturday’s workshop below. ↓
Hope to see you soon!
All my best,
Sarah
The paid subscriber chat now lives in the comments of each post. Each week, meet other Substack writers and creators, ask your Substack questions or ask for feedback from our community. I’ll be in here when I can, but this is your space to connect.