What's coming on Substack in July...
For Substack writers and creators who want to use their time and energy very, very wisely
July is here!
I’m so excited to be in your inbox right now.
First, take a moment. You’re doing great. You may not feel it, but you’re here and you’re reading this, and you’re in very good hands.
I’ve designed the entire month to help you
stop feeling like you’re speaking into the void on Notes,
build your audience,
become a featured Substack (perhaps),
become a bestseller.
After working with over 700+ Substack writers and creators one-to-one and thousands on Substack Writers at Work, I’ve seen a lot of Substacks.
I can tell pretty quickly if someone is on track to meet their Substack goals.
→ And it’s not what you think or what other people are saying.
This month, I’m sharing the three qualities that tell me if a Substack writer or creator will likely:
get the number of subscribers they want,
become a bestseller, and/or
have an audience that deeply engages with them.
* These aren’t the only goals to have on Substack, of course, but they’re the ones I see most often.
I’ll tell you:
Where to focus your energy right now
Approaches to consider
How to spend your time
We do this one month at a time. Together.
What’s coming in July:
TUESDAY EXPERT GUIDANCE
7/8 The Only Substack Notes Templates You Need to Go Viral Right Now
7/15 How I Know Someone Will Build the Substack Audience They Want: Exhaust Yourself
7/22 How I Can (Usually) Spot a Substack Destined for the Leaderboard: Think Different
7/29 What Tells Me Someone Will Become a Substack Bestseller: Time Is (Kind of Like) Money
LIVE EVENTS
7/11 1-1:30 PM CT Substack in 30 Minutes (all you need and nothing you don’t)
7/25 12:30 PM CT Where to Focus Your Energy on Substack Right Now—Your 30-Minute Redirect
THE ORIGINAL NOTES BOOST CHALLENGE RETURNS!
Better than before: Stop posting into the void on Notes
7/13-7/19
I love having you in Substack Writers at Work.
As Substack gets more and more crowded, now is the time to focus your efforts with expert guidance.
I want you using your time and energy very, very wisely, so you have the space to create the Substack posts or (perhaps) spend more time with your cats.
If you aren’t already a paid subscriber, become one. Paid subscribers also get access to everything coming in July and my Substack Strategy Handbook A-Z. You and your Substack are worth it.
All our best,
Sarah & the boys (the cats)
P.S. The cats and I are currently at a hotel because they’re replacing the windows in my apartment. We had some issues with the paparazzi because they’re so gorgeous, but other than that…
FAQ of the Week: What’s the Notes Boost Challenge?
Probably the most important thing you can possibly do with your time and energy to draw subscribers right now. July 13-19. Find out more and become a paid subscriber to get access here.
Make me whole. Make me rad. Bring me readers. That’s all I ask.
Thank you, Sarah, for all you do. You keep me focused on this platform. It's so easy to get distracted by all the shiny things, and I appreciate the grounded and clarifying approach you offer!