What Is the Substack Premier Membership?
The Premier is our accelerated, high-touch program. It’s also a membership—where you meet and get feedback from other Substack writers.
In the Premier, you get direct access to me via individual coaching, weekly Office Hours, and our Monthly Premier Strategy Calls.
It’s the only access outside of my high-ticket 1:1.
It’s like having me as your personal Substack Strategist in a group setting to grow your subscribers, paid subscribers, platform, and opportunities.
Why would I want to join?
Substack is very challenging:
You can have so much to offer and still not see the kind of subscriber, revenue, creative, and professional growth you want.
You can know your topic but end up with a general, unalluring Substack that doesn’t stand out, attract subscribers, or convert.
How will the Premier help me?
The Premier is where the real strategic Substack DNA growth work happens.
It will save you years of trying strategies and not seeing any growth.
Knowing and strategizing based on your Substack DNA is the only thing I know will make you stand out and grow as Substack becomes more crowded.
Wait, what is your “Substack DNA”?
Your Substack DNA is the core of what makes your Substack you and the architecture you need to create based on that.
It’s the operational blueprint that determines how your Substack functions, based on your goals, expertise, talents, skills, obsessions, and interests, translated into the right type and mode for the platform.
We access it via the framework I’ve built based on years of pattern recognition across 1000+ private clients and case studies and tens of thousands of Substack Writers at Work.
Who is the Premier for?
The Premier is for you if you are starting to find or have found your Substack DNA because you’ve:
Taken the Substack DNA Foundations Course or Substack DNA Intensive
Have worked with me 1:1
Have been active on Substack for a while and know what your Substack is and what makes it different and worth paying for
Have built a platform elsewhere and are confident in what you do and offer
What do I get?
Direct access to me in weekly Office Hours—ask me anything about your Substack live or in our weekly Office Hours thread
DM access to me (Note: I can be a little slow to respond on DMs)
Monthly Premier Strategy Calls, where you strategize your Substack DNA, get feedback in Substack pods, and can get individual coaching
Plus everything in the paid subscription:
Weekly strategic guidance that ties directly to your Substack DNA
My famous Substack Essentials Workshops, where I help you avoid the most common Substack mistakes and save you from wasting so much time and energy
Your Substack DNA Pathway for 2026—where growth begins
Access to our exclusive chat for support and guidance from your fellow Substack writers at work
The Substack DNA Strategy Handbook, A-Z
What’s the difference between the paid subscription and Premier membership?
Paid = Bits and pieces and the Substack essentials: Weekly guidance based on real client results and my proven Substack DNA Growth Framework™ and first-Saturday-of-the-month workshops
Premier = Implementation of your Substack DNA: Everything in the paid + the only direct access to me outside my high-ticket 1:1s for personalized answers to all your questions and customized feedback in Monthly Premier Substack DNA Strategy Calls + Weekly Thursday Substack Office Hours (on Zoom or in the chat for those who can’t attend)
How much time and effort does the Premier require?
The schedule is the same each month:
One Monthly Substack Premier Strategy Call on the second Thursday (2-3:30 PM CT), Friday (9-10:30 AM CT), or Saturday (12:30-2 PM CT) of each month. Replay + highlight reel sent within 36 hours of the Saturday call.
Thursday Office Hours with me—get personalized answers to your Substack questions or follow up on anything covered in the monthly call: Thursdays at 1 PM on Zoom, plus an open thread from 11 AM - 12 PM CT. (Exceptions: holidays, in cases of illness or emergency, and on monthly call days.) You’ll receive an email on Thursday morning to submit your questions.
Monthly Substack Essentials Workshops (nuts-and-bolts, whereas the Premier is custom strategies) every first Saturday of the month, 11 AM - 12 PM CT. Replay + highlight reel sent within 36 hours.
How much does it cost?
$985/year
How do I know it will be worth the money?
I’ll let these three case studies answer:
How do I join the Substack Premier Membership?
The Premier is currently full. Get on the waitlist here to be the first to hear when the doors open.









hello
I have set my subscription to renew - the plan is to be part of the mastermind group
Is this the right way to do this?
cheers