Start Here!

For Substack writers and creators who want real, meaningful growth

Join a community of 25,000+ Substack Writers and Creators

✨ A top 3 Substack globally ✨ A bestselling, Featured Substack

Welcome to the only expert guide to Substack!

This is where you build your Substack, grow your subscribers, get real engagement, and earn the income you deserve.

I bring you the advice Substack gave me and proven strategies from my signature Substack Growth Framework, which I developed working with hundreds of Substack writers and creators 1:1 and mentoring tens of thousands on Substack Writers at Work.

My proven strategies have led my 1:1 clients and tens of thousands of Substack Writers at Work to

• substantially increase their revenue, with several earning six figures;

• launch successful Substacks from scratch, scaling from 0 subscribers to thousands;

• double and triple and 10x their subscribers;

• create a loyal, engaged audience;

• be courted by editors and agents; and

• be chosen as featured Substacks (the pinnacle of quality on the platform).

Now’s the time to invest in your Substack. You and your writing are worth it.

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✦ Paid Substack Writers at Work subscribers get:

Substack Growth and Mastery Workshops

• Expert-led sessions to develop your unique Substack strategy

Live Networking Events

• Get your Notes boosted and find recommendations—the two keys to growth

• Connect with other Substack writers and creators

Members-Only Chat

• 24/7 Substack support

Library of Trainings and Our Private Podcast

• On-demand access to all training recordings

• Learn on the go with our private podcast

Expert Interviews

• Inside strategies from top Substack writers and creators and the Substack team

Bonuses!

• Pop-up AMAs: Get direct answers to your pressing questions

• The 5 Critical Substack Mistakes (and how to avoid them) Guide

*Your subscription is considered professional development and is a tax write-off in many countries.

Free subscribers are cherished and get occasional posts.

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What qualifies me to guide you on Substack?

(You should ask this of everyone you take advice from!)

» I work with Substack writers and creators who want real, meaningful growth.

The guidance I give you is based on the advice Substack gave me.

I only offer proven strategies based on the thousands of Substack writers I’ve helped 1:1 to double and triple and 10x their subscribers, substantially increase their revenue, and create real engagement.

No gimmicks. No cheap AI-produced “Subhacks.”

About me:

• I’m the leading Substack Growth Strategist

  • the creator of two bestselling, featured Substacks

  • the founder of Substack Writers at Work, a Top 3 bestselling Substack, globally

  • a mentor to thousands of Substack writers

  • an award-winning, bestselling author at HarperCollins

  • a freelance writer at The New York Times, The Atlantic, et al.

  • a literary scholar with an MFA, MA, PhD

  • on the faculty at Northwestern University

  • one-time advisory editor at The Paris Review

  • Substack bestseller with 29,000+ active Substack subscribers

  • the go-to Substack expert

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Substack Writers at Work is for writers and creators ready to:

• Build a platform that reflects your unique talents and expertise

• Connect with an engaged audience who values your work

• Transform your Substack into a sustainable business strategy

• Value expert guidance over cheap hacks and “tricks”

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P.S. We have two resident cats: Mr. Sweets and Baby Theo.

Baby Theo (white Ragdoll) and Sweets (Birman tabby) are so glad you're here too.

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I subsidize a 3-month paid membership for anyone on a fixed income. If this is you, email me: mssarahfay1516@gmail.com.