Start here!

I’m so happy you’re here.

✨ Trusted by 36,000+ subscribers since 2022
✨ One of the Top 5 Substacks globally

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Substack Writers at Work is where you access a proven framework to achieve all your Substack goals.

Everything we do stems from my Substack DNA Growth Framework™️—built on years of pattern recognition across 1000+ clients and tens of thousands on Substack Writers at Work.

It’s the exact framework I’ve used to help tens of thousands of people:

• double, triple, and 10x their subscribers

• significantly increase their revenue

• produce their best work

• build deep engagement with their subscribers

• create incredible opportunities off the platform (e.g., get book deals, build six-figure businesses, find clients, run workshops, and more)

✨ “Sarah is brilliant and knows Substack inside out.” Jeannine Ouellette, Writing in the Dark

Paid subscribers receive:

$12/month or $110/year (~ $9/month)

• Weekly strategic guidance that ties directly to your Substack DNA

• My famous Substack Essentials Workshops, where I help you avoid the most common Substack mistakes and save you from wasting so much time and energy

• Your Substack DNA Pathway for 2026—where growth begins

• Access to our exclusive chat for support and guidance from your fellow Substack writers at work

• The Substack DNA Strategy Handbook, A-Z

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Premier Members receive:

Our accelerated, high-touch program: $985/year

Everything in the paid subscription, plus:

• Direct access to me

• Individual coaching, weekly Office Hours, and our Monthly Premier Strategy Calls

The Premier is currently full; get on the waitlist to be the first to hear when the doors open.

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Or skip the subscription…

Enroll in a course or a one-day intensive:

The same curriculum I teach at Northwestern University, and you don’t have to pay $23k or get 1580 on your SATs to access it.

• Substack Growth Foundations Course (4 weeks)—begins 1/23/25. Get on the waitlist. The last cohort sold out.

• One-Day Substack DNA Intensive—1/16/25. The last intensive sold out. Get on the waitlist.

• Craft of Writing on Substack (6 weeks)—begins 2/20/25. The last Craft of Writing Course sold out. Get on the waitlist.

✨ “Sarah has the ability to make everything clear. She provides the greatest value for a paid subscription of anyone on Substack.” —Donna McArthur, The Bright Life

In case you don’t know me, I’m the world’s leading Substack Growth Strategist and founder and director of Substack Writers at Work. Looking back, I’ve taught creative writing for 20 years in MFA programs at The University of Iowa, Northwestern University, and more.

I was recently hired by Fortier PR as their Substack consultant, helping their authors launch and sell their books on Substack.

My work as an author is also deeply tied to Substack. My author stack is a bestselling, featured Substack. I used it to get my memoir Pathological (HarperCollins) on the USA Today bestseller list. I’m also a freelance writer at many publications like The New York Times, The Atlantic, and The Paris Review, where I was an advisory editor.

I live in Chicago with my two beloved cats—Sweets and Baby Theo. More than anything, I want a t-shirt that says, Ask me about my cats. (All typos in all posts are Baby Theo’s fault.) Note: I’m a part-time dog lover too.

Baby Theo (left) and Sweets (right) hard at work editing our next Substack post.

Join us!

All my best,

Sarah

What paid subscribers and Premier Members are saying:

✨ “Sarah’s Substack workshops are BRILLIANT—her Substack knowledge is deep, considered and so generous.” —Claire Venus, Sparkle on Substack

✨ “Sarah Fay’s teaching style is top-notch!” —The Naked Page

✨ “Sarah is a remarkable expert on Substack. If you’re interested in growing your Substack and/or learning more about this platform, she’s your woman.” —Esmé Weijun Wang, The Unexpected Shape

✨ “Sarah Fay knows pretty much everything there is to know about Substack.” —Linnhe Harrison, Sails on the Horizon

I help a limited number of writers and creators 1:1—book your Substack Strategy Intensive or Substack Accelerator Package here.

*I subsidize a 3-month paid subscription for anyone truly on a fixed income. If this is you, email me: sarah@substackwritersatwork.com.