The Substack Mastermind Membership
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The Mastermind is sold out for this cycle. To get on the waitlist for our next opening, go here.
The Substack Mastermind will save you from wasting years, flailing around on Substack, trying to figure out what works, and not seeing any growth.
It’s the equivalent to being mentored by me 1:1 for one year in a group setting.
Plus, connect with committed Substack writers, creators, and visionaries seeking long-term growth.
What you'll experience in your 12-month Mastermind membership
Monthly Mastermind calls—where I take you through my full Substack Strategy Framework:
Discover your Substack DNA—Know the core of your Substack and how to communicate it to potential subscribers and paid subscribers
Solidify your Growth Strategy—optimize Notes and recommendations, the #1 and #2 engines of growth on Substack
Develop your Paid Strategy—make your Substack profitable long-term
Engagement Strategy—keep subscribers
Network Strategy—use the Substack network long-term
Full access to my signature Substack Growth Strategy Foundations Course
Exclusive breakout rooms for collaboration and networking opportunities you can’t find anywhere else
The only direct live access to me (outside of my 1:1s) on group calls
Everything in the paid subscription, including Notes Challenges for exponential growth, weekly guidance from me, exclusive Lives with top Substack creators, and the 24/7 Support Chat to get your questions answered
* $985/year (save $115)
* Or pay in 4 monthly installments of $275
→ It’s the only place to receive white-glove support to accelerate your financial, professional, and creative growth on Substack, i.e., increase paid subscribers, grow a platform, and become a Substack pro.
“Sarah paid for herself before we met. I made a thousand bucks before I bought a session. It’s all because of Sarah. I came to her work and I was like, ‘I get this, I understand what I’m doing.’ Sarah spelled it all out for me. What she does is so valuable. And I’m just so grateful.”
—Cassidy Frost, Dedicate Your Life to Music
📈 These are the same techniques my clients use to get results
Jeannine Ouellete’s paid subscriptions (at $50/year) increased from 560 to 953 in 70 days.
She’s now at 2000 paid subscribers.
✨ “Sarah is brilliant and knows Substack inside out. She also listens deeply and gets to know you and your goals for your newsletter, both short and long term. Sarah earned my trust in the first five minutes. Her guidance is not cookie cutter; it’s very precisely tailored based on your specific publication and vision.”
—Jeannine Ouellette, Writing in the Dark
David Roberts became a featured Substack, a Substack bestseller, and grew by 4000 subscribers in just one year.
He’s now at over 7000 subscribers.
✨ “The result has been an improvement in the quality of my posts and a surge in subscribers. I’m also having a lot more fun as a Substack writer. She is a superb teacher.”
—David Roberts, Sparks from Culture
Frequently Asked Questions
When are the live calls?
Second Friday each month: 9 AM Central
Second Saturday each month: 12:30 PM Central
Replays available (though live attendance delivers the most value)
What makes this different from the paid subscription?
Aside from my 1:1s, the Mastermind is now the only opportunity to be mentored by me and taken through my full Substack Growth Strategy Framework. It’s also the only place to get direct feedback on your Substack and connect with other serious Substack writers and creators.
Is there a monthly payment option available?
Yes! With a 12-month commitment with no refunds to ensure our Mastermind remains stable and focused.
I'm already a paid subscriber to SW@W. Does the Mastermind include all those benefits?
Yes, absolutely. The Mastermind includes everything in the paid subscription (all posts, resources, and Notes Boosts) plus the exclusive Masterclasses and mastermind sessions.
Will I be credited for my existing SW@W paid subscription?
No, but you will have your subscription extended for one year.
What if I can't attend all sessions live?
All sessions will be recorded so you can watch the replays and still benefit from the insights. However, to get feedback on your specific Substack during hot seats, you’ll want to attend live when possible.
Is there a limit to how many people can join?
Yes, spots in this Mastermind are strictly limited. But this is a large-group, long-term, affordable Mastermind. Substack is a long game and the traditional mastermind structure (small, 8 weeks, very expensive) wouldn't benefit anyone looking for real growth.
Can I get a refund if it’s not for me?
Due to the exclusive nature of this program and the limited spots available, the Mastermind investment is non-refundable. I'm confident in the value you'll receive, which is why I highlight that you'll earn back your investment with just 19 new paid subscribers.
> Real Results, Real Growth
My most committed clients have:
Launched successful writing careers
10x’d (and more) their subscribers
Substantially increased their revenue
Established six-figure incomes
Built engaged communities of loyal readers
Created additional revenue streams
Attracted the attention of literary agents and editors
More importantly, they’ve:
Built genuine connections with their readers
Created sustainable systems that work for them
Developed skills they can use anywhere
Gained clarity on their unique path
Found their authentic voice on the platform
What qualifies me to do this?
I’m the leading Substack Growth Strategist, plus:
the creator of two bestselling, featured Substacks
the founder of Substack Writers at Work, a Top 3 bestselling Substack, globally
a mentor to thousands of Substack writers
an award-winning, bestselling author at HarperCollins (Pathological: The True Story of Six Misdiagnoses)
a freelance writer at The New York Times, The Atlantic, et al.
a literary scholar with an MFA, MA, PhD
on the faculty at Northwestern University
former advisory editor at The Paris Review
so fortunate to have 30,000+ active Substack subscribers
the go-to Substack expert
Lover of all things Substack and cats