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Charisse Tyson's avatar

Wow! This was so informative. Thank you 😊

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Bridget Young's avatar

Ok, this gave me anxiety. Do less, but consider these 400 extra things including podcasts and hybrid publishing (what?!). As a relative newbie without a team, I'm drowning out here in advice and speculation while 'just' working to create a quality weekly newsletter. The final sentences about long tail work gave me my first deep breath in the hour.

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Sarah Fay's avatar

Oh, no! Talk of podcasts gives me panic attacks too. Totally. Do what Cal Newport says: Pick one platform/thing and do it really well.

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Bridget Young's avatar

Well, Substack it is. For now. ;)

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Samantha Lord's avatar

I'm sorry, but why doesn't he just admit it: the "prestigious" publishers of the time were getting greedy and selling out by failing to focus on literary merit and instead focusing on genres like comedic cookbooks, so he decided to sell out too, but went with the infinitely more moronic "s*x sells" idea, thereby furthering the dumbing down of our culture so endemic at the time by creating a dumb "smut" website. Sorry Rufus--smut is smut, even if you have "intelligent," prestigious, "award-winning" people involved in your site. I'm an Xennial, and I REMEMBER (and deeply RESENT) the relentless dumbing down of that era. And I hold the people who ran the mainstream media (including some publishers, but especially TV and movies) responsible for that.

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Sarah Fay's avatar

Valid point. I wasn't in the Nerve.com scene. I don't remember the site.

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Samantha Lord's avatar

Sorry for the typo--I fixed it.

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