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Transcript

Confused, overwhelmed, or pretty much lost on Substack?

Get clear, feel at ease, and feel confident that you belong on the platform.

Highlights:

  • Your Substack operates on multiple levels: a newsletter reaching email subscribers, a blog appearing on the web, a mobile app, and an internal social network called Notes.

  • Three common emotions Substack writers experience are confusion (due to platform updates), overwhelm (from numerous features), and feeling alone.

  • The platform requires three essential settings: dashboard settings (main design resources), post settings (subscriber access and comments), and profile settings (account management).

  • Tags on Substack are not hashtags for discoverability—they function solely for homepage design organization.

  • Success requires clarity on three elements: who you are (your core traits), who your subscribers are, and what problem you're solving for them.

  • The short description/tagline should be leadenly obvious rather than clever or poetic to clearly communicate your Substack’s value.

  • And more…

Enjoy!


00:00 Introduction and Welcome
01:05 Understanding Substack Emotions
03:48 What is Substack?
05:47 Building Your Substack Home
06:02 Key Substack Tech Skills
07:05 Navigating Substack Settings
13:46 Clarifying Your Vision on Substack
20:20 Personal Journey and Success on Substack
22:29 Conclusion and Final Thoughts