» Your weekly expert guide to Substack—with leading Substack Strategist Sarah Fay
Nearly 250 paid subscribers—including Dr. Lucy McBride, Christopher Pepper, Backroad Portfolio, Dr. Zeest Khan—came to the monthly paid-subscriber live with Seth Werkheiser of Social Media Escape Club.
» I love when we all get to be together.
Below is your 4-step written guide to Substack followers, including how to:
Encourage them to subscribe
Get out of your comfort zone by engaging with others
Stop feeling like you’re just posting into the void
Paid subscribers, get the replay ↑ and the full written guide below ↓
During the live, I mentioned 3 must-read (!) posts I’ve given you to get traction on Notes and bring subscribers from Instagram:
One of the best pieces of advice Seth gave: Do the work with others!
The new Notes Boost is working again! If you’re new to it, it’s something I started in 2024 to help you get momentum on Notes, make Notes a lot more fun, and help you connect with other Substack writers and creators.
Please, please take advantage of the tremendous growth on Notes in a way that feels authentic to you.
Until next week.
Your Substack Strategist,
Sarah
P.S. If you’re new to Substack or have been on for a while and feel stuck, the spring cohort of our 4-week Substack Growth Foundations Intensive begins 4/24. Be the first to hear when the doors open by joining the waitlist here.
Join this week’s Notes Boost Community here. It’s all about finding your people and connecting on Notes.
May Paid Subscriber Live Event: Surprising Strategies to Help You Post Consistently (and Well!) on Substack with award-winning writer Mary Hickman: May 2, 2026 | 11 AM - 11:45 AM CST. Live link to come. Details here.
SW@W homepage | 24/7 Substack Support Chat | Manage your subscription | Notes Boost Community | Premier homepage | Courses & Intensives | Archive | Work with me 1:1
If you’re not a paid subscriber, become one to access Seth’s Turn-Followers-into-Subscribers Guide, our weekly Notes Boost Community event (to help you find your people on Notes), our 24/7 Substack Support Chat, upcoming posts on the 3 Paid Models and How to Run Substack Lives, and our May live event to help you stay consistent on Substack.
You and your Substack are worth it.
